Justin Bieber Doesn't Click With 'Vanity Fair' Readers

Originally published on July 6, 2011 7:04 am
Copyright 2017 NPR. To see more, visit http://www.npr.org/.

STEVE INSKEEP, Host:

The magazine Vanity Fair put the teen idol Justin Bieber on the cover not so long ago. Bieber tops the pop charts, and has 10 million, 10 million followers on Twitter. But that February issue is on track to be Vanity Fair's worst- selling issue in a dozen years.

INSKEEP: Renee, I have an idea for magazine publishers about how they can move magazines.

RENEE MONTAGNE, Host:

All right, what is it?

INSKEEP: Put Renee Montagne on the cover.

(SOUNDBITE OF LAUGHTER)

MONTAGNE: Oh, stop, Steve.

(SOUNDBITE OF LAUGHTER)

INSKEEP: That's the business news on MORNING EDITION, from NPR News. I'm Steve Inskeep.

MONTAGNE: And I'm Renee Montagne. Transcript provided by NPR, Copyright NPR.