KY Automakers Make Super Bowl Debut

Feb 3, 2012

Aiming to promote the newest Camry, Toyota will return to Super Bowl Sunday advertising this weekend for the first time in three years, and the automaker has turned to its workers in Georgetown to help. Among Toyota's advertisements during Super Bowl coverage will be one that features the Scott County plant and eight of its workers, and showcases Kentucky's role in building the vehicle that has been the best-selling car in America for 10 years straight and 14 of the past 15 years. The Camry has been assembled in Georgetown since the plant opened in 1988.