Lexington’s biggest festival of the year offers an opportunity to grow the local economy. The four day Fourth of July event the first week of July attracts thousands of visitors from beyond the Bluegrass Region. Lexington Downtown Development Corporation President Renae Jackson says hopefully it won’t be a one-time visit.
“Oh, I think it’s a great opportunity for people not just in Fayette County, but we get a lot in the surrounding counties to come in and even if the businesses aren’t open that day, they would still see a Cheapside or a Belini’s and maybe come back to visit that venue,” said Jackson.
Lexington Mayor Jim Grays says all these activities can serve to boost the local economy, both short and long term.
“What it is is a celebration of the city, its history and its brand. Anytime we can elevate the brand through a celebration like this, we are celebrating the city and its economic vitality,” added Gray.
The four day event will once again feature a patriotic concert, ten thousand meter race, and plenty of organized fireworks. The Fourth of July Festival attracts about 100 thousand people for the week. It began back in 1984.