Ford, Toyota To Collaborate On Hybrid Truck

Aug 23, 2011
Originally published on August 23, 2011 5:45 am
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Ford Motor Company and Toyota say they will still be rivals, even though they're teaming up to develop more fuel-efficient and affordable hybrid trucks. The partnership could help both companies compete against a common rival, as Michigan Radio's Tracy Samilton reports.

TRACY SAMILTON: Toyota has the Prius, the best-selling hybrid car in the U.S. Ford has hybrid cars, too, and it has the F-series truck, the best-selling vehicle in the U.S. But as J.D. Power's Michael Omotoso points out, neither company has a hybrid technology suitable for big SUVs and trucks.

MICHAEL OMOTOSO: Unlike GM, that has hybrid version of the Tahoe, Yukon, Escalade, as well as their pickups, the Sierra and Chevy Silverado.

SAMILTON: Although it has to be noted that GM's hybrid SUVS and trucks aren't exactly flying off dealer lots.

OMOTOSO: Mainly because of the reduced towing capacity of the hybrid versus the non-hybrid.

SAMILTON: For NPR News, I'm Tracy Samilton in Ann Arbor. Transcript provided by NPR, Copyright NPR.