Dozens of tour buses have added the tiny town of Elma, N.Y., as a stop this year. On their way to scenic sites like Niagara Falls, these tourists are squeezing in a visit to the Made in America store.
Shop owner Mark Andol climbs aboard a bus and tells the riders that shopping here is a patriotic act.
"When you walk through them doors, I guarantee when you're shopping — the homework's been done — it's 100 percent made-in-America products. Made in this country by American workers, and the money stays in our economy. So, enjoy yourself," he says.